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Digital products

Learn how to create and sell digital products on Contra.

Isabel avatar
Written by Isabel
Updated today

What Is a digital product?

A digital product is a repeatable offering sold on Contra, such as:

  • Templates or files

  • AI prompt packs or AI workflows

  • Digital downloads

  • Subscriptions

  • Anything that can be delivered digitally

How are digital products delivered?

Digital products are delivered to the buyer directly through Contra. Once a buyer enters their payment details and clicks “pay” we will land them on a success screen where they can access their product (files, links, etc.). Sellers have full control over what this page looks like and can update it on the fly. Buyers are also sent an email with a link to their product for future access.

Creating your first product

When creating your first product, you define:

  • Product name

  • Your visuals (what the buyer sees first, up to 6 visuals)

  • Product description (rich text)

  • Checkout page text (refund policy, demo video, etc.)

  • Product tags (help us categorize your in the marketplace)

  • Set your price (one time of subscription based)

  • Add pricing tiers (optional)

  • Set your delivery content (what the buyer receives post-purchase)

Creating a free product

Create a free product by simply setting you price at $0.00

Free products can be used for:

  • Lead generation

  • Sharing resources

  • Getting recognized

  • Promoting and upselling to paid offerings

Creating a subscription product

Create a subscription product by selecting “subscription” and setting your payment frequency.

Subscription products allow you to:

  • Charge customers on a recurring basis

  • Manage ongoing access to products

  • Monetize memberships or courses

Failed product subscription payments

Subscription payments can fail. If a payment fails, we will notify both the payment link owner and the client. Client’s will be prompted to update their payment method and trying payment again. If a subscription remains without a retried payment for 30 days, we will automatically cancel the subscription.


Updating an existing product

You can update an existing product at anytime, by selecting edit from your profile or the product page. You can also update delivery content on the fly so that past buyers always have up to date versions of your product. This is a great way to re-engage past buyers.

Contra as the merchant of record (MOR)

For all digital product sales, Contra act as the merchant of record and is responsible for:

  • Processing payments

  • Collecting and remitting applicable taxes

  • Handling disputes and chargebacks

If you have questions about Contra’s role as merchant of record, contact hello@contra.com.


Fees

Product fees are always covered by the seller.

Product price

Non- Pro

Pro

Max

$1-$199

$2

$1

$0

$200-$499

$5

$2.5

$0

$500-$999

$10

$5

$0

> $1000

$29

$15

$0

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