Creating a headline on Contra is more than just crafting a catchy phrase—it's an opportunity to make a lasting first impression and encourage potential clients to explore your freelance work further. This support guide provides step-by-step instructions on creating a headline that effectively communicates your unique value to your ideal clients on Contra.
Locating and Editing Your Headline on Contra
You can find your headline at the top of your Contra profile. To edit it, simply click on the space that says “Add a professional one-liner”. Then, type in your new headline and make sure to save your changes once you're done.
Contra's Assisted Headline Creation
Contra has made the process of creating compelling headlines straightforward with the help of our AI-powered tool. Here’s how it works:
Answer a Few Questions: Our AI-powered tool will prompt you with a few questions to better understand your unique skills, personality traits, and attributes that distinguish you from others.
Choose from Generated Headlines: Based on your responses, our AI will generate three potential headlines for you. These suggested headlines aim to capture attention and pique curiosity.
Customize and Personalize: Once you have your generated headlines, you're free to customize them. Inject your personal flair, highlight your individual style, and make the headline uniquely yours.
Tips for Crafting Your Headline
Be Brief but Powerful
Think of your one-liner headline as a condensed version of your elevator pitch. It should be succinct, memorable, and to the point. Ensure that your headline clearly articulates what you do and the value you provide to clients. Stay clear of industry jargon and vague statements.
Showcase Your Personality
Your headline should reflect your personality. Whether you're creative, results-oriented, or passionate about a specific niche, use words that mirror who you are. It's also crucial to tailor your headline to resonate with your target audience. Think about the tone and language that would most appeal to your ideal clients.
Stimulate Curiosity
Your headline should motivate clients to want to know more about you. Ask a provocative question, suggest a benefit, or share a unique aspect of your work that encourages them to click. If you have a specialized niche or expertise, don't hesitate to mention it in your headline. This will help you attract clients who are specifically looking for those skills.
Example Headlines
Here are few examples of effective headlines:
"Creative Graphic Designer Specializing in Brand Identity"
"Results-Driven SEO Expert with a Passion for Boosting Organic Traffic"
"Versatile Content Writer Creating Engaging Articles Across Various Niches"
Remember, your Contra headline is your chance to make a memorable first impression. Make it count!